Reviving Rotaract was a research project designed to improve Rotaract’s brand recognition and recruitment strategies.
It was part of an academic dissertation being completed by Australian Rotaractor and Rotary Ambassadorial Scholar Emily Wood as part of the MA International Public Relations course at Cardiff University. The research had the support of Rotary International.
Thank you to all the Rotaractors who completed the survey. Your help with this research is greatly appreciated.
Research findings can be found at: www.enhancingrotaract.wordpress.com.
While conducting the research, the title of the project changed from Reviving Rotaract to Enhancing Rotaract. Based on the research results, this title seemed more appropriate.
